It's for these reasons that Olaplex has quickly become the hair treatment that top salons and beauty insiders can't live without and they're slathering it all over their clients' post-lockdown hair. The breakthrough seven-step technology repairs severely damaged hair that's coloured regularly (which is welcome news for those of us who bleach or dye our hair often) as well as delivering a glossy, strengthening treatment to all hair types and textures, coloured or not. 

 

Want to know more on the five steps and how it really transforms damaged locks? Here's the lowdown and our beauty editor review, and don't worry, there's also an at-home version to tide you over if you can't get hold of a salon appointment or don't want to leave the house.

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What is Olaplex?

 

It's a system that permanently rebuilds the damaged disulphide bonds in your hair that are broken during the chemical process. If you've over-bleached or had your hair highlighted for years, Olaplex allows you to rebuild the strength, structure and integrity of your hair; a 'reset' for your locks, if you will. 

 

The system has allowed colourists to do work that they'd only ever dreamed of before. Black to white blonde in one session? No problem.